Yoop is a new online social bookmarking tool aimed specifically at South African teenagers.

Yoop

If you're between the ages of 13 and 19, Yoop allows YOU to bookmark, share and discuss web resources that interest you. It isn't limited to that: Yoop is also the front-end for a research project by HIP2B² brand ambassador Johannes Jonker. The project aims to research the current trends in online interests under South African teenagers. So, while you're enjoying a free tool to share your favourite online stuff, you're also contributing towards a worthy cause.

There's also an awesome weekly lucky draw in which all Yoop users stand the chance to win a great prizes, worth R5200 and sponsored by HIP2B².