Life after school can be challenging – that’s why HIP2B² wants to equip school learners with vital life skills, such as analytical thinking, problem-solving, a love of learning and a curious mindset. Launched after Mark Shuttleworth’s pioneering trip into space in 2002, HIP2B² is a unique initiative that aims to spark curiosity in the science and maths in everyday life. In this way it promotes the subject selection of maths and science for grade 10 to grade 12 learners.

HIP2B² aims to show learners that subjects traditionally seen as “difficult” or “hard” can be loads of fun, while being important to their future success. We connect with learners on various immediate platforms, which are both easily accessible and informative. The HIP2B² website, magazine and online radio are engaging and fun, while the HIP2B² Brand Ambassador Programme, the iTHINK Challenge and roadshows get learners involved, interacting – and thinking.